Some offensive advertising - Coca Cola vs Pepsi

As we know, Coca Cola and Pepsi are the competitors, they often create a number of offensive advertising, because those ads are always be banned, therefore, YouTube will become the best channel for these ads.

These offensive advertising most of them are created by Pepsi and the number of views is always over a million times. In fact, will these offensives advertising affect a choice of consumer? Not really. But these types of ads are really success in the viral marketing.

The several advertising as below, I believe that you must watch the one of them. Is it interesting and remember this?

Award viral video about beer

I think most people is watch a video in youtube about Diet-coke with Mentos. 

After the video posted, it make a big buzz which has 60 million views over the world. Is it success for the company of Coca-cola and Mentos ? I think yes, as I have tried to do this before.

And how a beer with Mentos ? What will happen about this combination ?

This beer video got a best viral video award at 2007 in England.

The successful in this video is the marketing department and the agency of this beer company - Tetley's which a brand of Carlsberg is. Because they are quick respone that coca-cola with mentos video posted at 2006 then this video also posted in 2006 and get the award.

They try to put the same idea and present in a Exaggeration way, I am so surprise why they can combine this idea.

As a good viral video that need create a buzz for the audience and user. Then spread out a message which they known or seen that easy for remember. Tetley’s beer video is success in get the resonance before audience and user saw the video of Diet-coke + mentos

So if “San Miguel” beer which a Hong Kong brand use the same idea, will it success?